Search Engine Advice:
Put some links TO your website in a paragraph of related information
Note: these are links TO your website.
You can place the link to your website in a number of ways. Sometimes you see them as a part of a list of sponsors. Other times you will see them as a graphic that links to a site when the user clicks on an image. But, one place that is not used as often as it should be is in the content of the general website text.
What to website visitors read?
What are the visitors of a website more likely to read, text on subject matter that they were looking for, or a link from a list of sponsor sites? Such placement is very likely to get more clicks than that in a long list with other sites. And if it is strategically placed among related subject material, it is much more likely to get hits.
Keep the links related to the subject material
Links from the general text can also have a positive impact on the search rankings. For that to be the case it must be related to the content of the text surrounding it. Search engines will connect sets of words that relate to the same subject. So in a block of text like the paragraph you are currently reading, I may want to promote my search engine rankings services. So, as you have just seen, I linked my services business to text in this paragraph. And the text is managed as described in our Manage links to your website page.
Huck Huckabee
Small Business Websites & Find Searchers |